Using their digital fluency to traverse the cryptocurrency ecosystem, Generation Z, born between the mid-1990s and the early 2010s, is driving the adoption of cryptocurrencies.
According to a recent Gemini survey, more than half (51%) of Gen Z adults worldwide have cryptocurrency, which is higher than the 35% ownership rate for the broader population.
Decentralized finance (DeFi) solutions give Gen Z more control over their assets because they are skeptical of traditional banking and want financial independence.
Gen Z's investment advice is primarily sourced from social media sites like TikTok, Instagram, and X (previously Twitter), which promote quick information sharing and the uptake of cryptocurrencies.
Gen Z is positioned as important participants in the changing financial ecosystem because of their enthusiasm for innovation, which complements the dynamic nature of the cryptocurrency sector.